$744K Total revenue driven
$89K New revenue from launch initiatives
14 Customer interviews conducted
Overview
CMA Exam Academy is the industry-leading CMA exam coaching company. They needed to increase long-term revenue from their flagship coaching product, The 16-Week CMA Accelerator. I conducted 14 customer interviews, developed 8 launch email sequences, and created new sales pages for their main offering and supporting products.
Deliverables
- 14 customer interviews
- 8 launch sales email sequences
- New sales page for Accelerator
- Supporting product sales pages